Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner.
Material type:
TextLanguage: English Publication details: Boston : McGraw-Hill/Irwin, c2003. Edition: 3rd edDescription: xx, 668 p. : ill. ; 26 cmISBN: 0072471425 (alk. paper); 0071199144 Subject(s): Service industries -- Marketing | Customer services | MarketingDDC classification: 658.8 LOC classification: HD9980.5 | .Z45 2003Online resources: WorldCat details
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Dr. S. R. Lasker Library, EWU Reserve Section | Non-fiction | 658.8 ZES (Browse shelf(Opens below)) | C-1 | Not For Loan | 122-11317 | ||
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Dr. S. R. Lasker Library, EWU Reserve Section | Non-fiction | 658.8 ZES 2003 (Browse shelf(Opens below)) | C-2 | Not For Loan | 11318 | ||
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Dr. S. R. Lasker Library, EWU Circulation Section | Non-fiction | 658.8 ZES 2003 (Browse shelf(Opens below)) | C-3 | Available | 11319 | ||
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Dr. S. R. Lasker Library, EWU Circulation Section | Non-fiction | 658.8 ZES 2003 (Browse shelf(Opens below)) | C-4 | Available | 11320 | ||
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Dr. S. R. Lasker Library, EWU Circulation Section | Non-fiction | 658.8 ZES 2003 (Browse shelf(Opens below)) | C-5 | Available | 11321 | ||
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Dr. S. R. Lasker Library, EWU Circulation Section | Non-fiction | 658.8 ZES 2003 (Browse shelf(Opens below)) | C-6 | Available | 16833 | ||
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Dr. S. R. Lasker Library, EWU Circulation Section | Non-fiction | 658.8 ZES 2003 (Browse shelf(Opens below)) | C-7 | Available | 16834 | ||
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Dr. S. R. Lasker Library, EWU Circulation Section | Non-fiction | 658.8 ZES 2003 (Browse shelf(Opens below)) | C-8 | Available | 16835 | ||
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Dr. S. R. Lasker Library, EWU Circulation Section | Non-fiction | 658.8 ZES 2003 (Browse shelf(Opens below)) | C-9 | Available | 16836 | ||
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Dr. S. R. Lasker Library, EWU Circulation Section | Non-fiction | 658.8 ZES 2003 (Browse shelf(Opens below)) | C-10 | Available | 17590 | ||
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Dr. S. R. Lasker Library, EWU Circulation Section | Non-fiction | 658.8 ZES 2003 (Browse shelf(Opens below)) | C-11 | Available | 17591 | ||
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Dr. S. R. Lasker Library, EWU Circulation Section | Non-fiction | 658.8 ZES 2003 (Browse shelf(Opens below)) | C-12 | Available | 17592 | ||
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Dr. S. R. Lasker Library, EWU Circulation Section | Non-fiction | 658.8 ZES 2003 (Browse shelf(Opens below)) | C-13 | Available | 17593 |
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| 658.8 ZES 2003 Services marketing : | 658.8 ZES 2003 Services marketing : | 658.8 ZES 2003 Services marketing : | 658.8 ZES 2003 Services marketing : | 658.8 ZES 2003 Services marketing : | 658.8 ZES 2003 Services marketing : | 658.8 ZES 2003 Services marketing : |
Includes bibliographical references and index.
BA
Saifun Momota
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