Dr. S. R. Lasker Library Online Catalogue

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International business : a strategic management approach / Alan M. Rugman, Richard M. Hodgetts.

By: Rugman, Alan MContributor(s): Hodgetts, Richard MMaterial type: TextTextLanguage: English Series: McGraw-Hill series in managementPublication details: New York : McGraw-Hill, c1995. Description: xxv, 630 p. : ill. (some col. ) ; 26 cmISBN: 007054915X; 9780070549159Subject(s): International business enterprises -- Management | International business -- ManagementDDC classification: 658.049 LOC classification: HD62.4 | .R843 1995Online resources: WorldCat details
Contents:
TOC The World of International Business -- The Challenge of International Business -- The Multinational Enterprise -- The Triad and International Business -- The Environment of International Business -- International Politics and Economic Integration -- International Culture -- International Trade -- International Finance -- International Business Strategies -- Global Strategic Planning -- Organizing Strategy -- Production Strategy -- Marketing Strategy -- Human Resource Management Strategy -- Political Risk and Negotiation Strategies -- International Financial Management -- International Business Strategies in Action -- Corporate Strategy and National Competitiveness -- Doing Business in the European Union -- Doing Business in Japan -- Doing Business in North America -- Doing Business in Non-Triad Nations -- International Business Horizons -- Future Challenges in International Business.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Text Text Dr. S. R. Lasker Library, EWU
Reserve Section 		Non-fiction 658.049 RUI 1995 (Browse shelf(Opens below)) C-1 Not For Loan 2477
Text Text Dr. S. R. Lasker Library, EWU
Reserve Section 		Non-fiction 658.049 RUI 1995 (Browse shelf(Opens below)) C-2 Not For Loan 2478
Total holds: 0

Includes bibliographical references and indexes.

TOC The World of International Business --
The Challenge of International Business --
The Multinational Enterprise --
The Triad and International Business --
The Environment of International Business --
International Politics and Economic Integration --
International Culture --
International Trade --
International Finance --
International Business Strategies --
Global Strategic Planning --
Organizing Strategy --
Production Strategy --
Marketing Strategy --
Human Resource Management Strategy --
Political Risk and Negotiation Strategies --
International Financial Management --
International Business Strategies in Action --
Corporate Strategy and National Competitiveness --
Doing Business in the European Union --
Doing Business in Japan --
Doing Business in North America --
Doing Business in Non-Triad Nations --
International Business Horizons --
Future Challenges in International Business.

BA

Saifun Momota

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