MARC details
| 000 -LEADER |
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| fixed length control field |
03077cam a2200433 a 4500 |
| 001 - CONTROL NUMBER |
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| control field |
7168 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
BD-DhEWU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20180103092017.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
130903s2010 enka g b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780415558419 (hardback : alk. paper) |
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| International Standard Book Number |
0415558417 (hardback : alk. paper) |
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| International Standard Book Number |
9780415558426 (pbk. : alk. paper) |
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| International Standard Book Number |
0415558425 (pbk. : alk. paper) |
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| International Standard Book Number |
9780203850640 (ebook) |
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| International Standard Book Number |
0203850645 (ebook) |
| 035 ## - SYSTEM CONTROL NUMBER |
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| System control number |
(OCoLC) 852011745 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
DLC |
| Modifying agency |
YDX |
| -- |
BTCTA |
| -- |
YDXCP |
| -- |
CDX |
| -- |
BWK |
| -- |
UKM |
| -- |
BWX |
| -- |
BD-DhEWU |
| Language of cataloging |
eng |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
eng |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
P90 |
| Item number |
.B6764 2010 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
302.23 BRM |
| Item number |
2010 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Branston, Gill. |
| 9 (RLIN) |
2174 |
| 245 14 - TITLE STATEMENT |
|---|
| Title |
The media student's book / |
| Statement of responsibility, etc |
Gill Branston with Roy Stafford. |
| 250 ## - EDITION STATEMENT |
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| Edition statement |
5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
London ; |
| -- |
New York : |
| Name of publisher, distributor, etc |
Routledge, |
| Date of publication, distribution, etc |
2010. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxv, 457 p. : |
| Other physical details |
ill. (mostly col.) ; |
| Dimensions |
25 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Abstract:<br/><br/>Suitable for students of media studies, this title covers important issues facing media studies, including: approaching media texts; narrative; genres and other classifications; representations; globalisation; ideologies and discourses; the business of media; debating advertising, branding and celebrity; and, research - skills and methods. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc |
Includes bibliographical references and index. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
List of Figures Acknowledgments Introduction Section 1: Key concepts 1 Approaching media texts Introduction Semiotic approaches Structuralism, difference(s), and oppositions Denotation and connotation The social nature of signs Debates Content analysis Conclusion a Case study: Visual and aural signs Analysing a poster, and notes on two photos Voices and sound signifiers Audio-visual moving images Content analysis a 2 Narratives General theories of narrative Narration, story and plot Narratives in different media Long running and 'single' narratives 'New media' and narrative debates Conclusion References and further reading Case study: CSI: Miami and Crime fiction The classification 'crime fiction' Plot/story Applying Todorov Applying Propp Applying Barthes Applying Levi-Strauss Narratives, institutions, ideologies References and further reading 3 Genres and classification Classifying films: Thelma and Louise (US 1991) Repetition and difference Repertoires of elements. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc |
Suitable for students of media studies, this title covers important issues facing media studies, including: approaching media texts; narrative; genres and other classifications; representations; globalisation; ideologies and discourses; the business of media; debating advertising, branding and celebrity; and, research - skills and methods. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE |
|---|
| Program name |
English |
| 590 ## - LOCAL NOTE (RLIN) |
|---|
| Local note |
Tahur Ahmed |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Mass media. |
| Source of heading or term |
SLSH |
| 9 (RLIN) |
2175 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Stafford, Roy. |
| 9 (RLIN) |
2176 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
OCLC |
| Uniform Resource Identifier |
http://www.worldcat.org/title/media-students-book/oclc/852011745&referer=brief_results |
|
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| Materials specified |
Ebook Fulltext |
| Uniform Resource Identifier |
http://lib.ewubd.edu/ebook/7168 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
Text |