000			02110cam a2200349 a 4500
001			7110
003			BD-DhEWU
005			20171122020003.0
008			100520s2010 ii a 001 0 eng
020			_a9780789742841 (pbk.) :
020			_a9788131758090
020			_a0789742845 (pbk.)
035			_a(OCoLC) 430053798
040			_aDLC _cDLC _dBTCTA _dC#P _dABG _dBWX _dCDX _dYDXCP _dUKM _dHEBIS _dDLC _dBD-DhEWU _beng
041			_aeng
050	0	0	_aHF5415.1265 _b.E93 2010
082	0	0	_a658.872 _222 _bEVS 2011
100	1		_aEvans, Liana. _91281
245	1	0	_aSocial media marketing : _bstrategies for engaging in Facebook, Twitter & other social media / _cLiana "Li" Evans.
260			_aNew Delhi : _bDorling Kindersley, _c2011.
300			_aviii, 342 p. : _bill. ; _c23 cm.
500			_aIncludes index.
505	0		_tTOC _aThe basics of social media -- It's about conversation -- Social media from the inside out -- It's not about you -- How social media fits into the online marketing picture.
520			_aUsing new social media marketing techniques, you can deepen relationships with your most passionate, profitable customers--and create more of them than ever before! In this 100% practical book, world-renowned expert Li Evans shows exactly how to make the most of social media--in any company, in any industry. You'll discover exactly how to customize your best social networking strategy ... then staff it, organize it, manage its risks, and execute it successfully! Evans shows how to understand your audience, enter the conversation, build trust, protect your brand, integrate social media into existing marketing programs, measure your results ... and profit big from today's hottest new social media sites and platforms! -
526			_aBA
590			_aShaharima Parvin
650		0	_aInternet marketing. _919846
650		0	_aSocial media. _91283
650		0	_aOnline social networks. _919847
856	0	4	_uhttps://www.worldcat.org/title/social-media-marketing-strategies-for-engaging-in-facebook-twitter-other-social-media/oclc/430053798&referer=brief_results
942			_2ddc _cTEXT _01
999			_c7110 _d7110