000 | 03122cam a2200409 a 4500 | ||
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001 | 6821 | ||
003 | BD-DhEWU | ||
005 | 20181212100613.0 | ||
008 | 080908s2009 ii a g b 001 0 eng d | ||
010 | _a 2008039596 | ||
020 | _a9780132324120 | ||
020 | _a0132324121 | ||
035 | _a(OCoLC)213835319 | ||
040 |
_aDLC _cDLC _dYDXCP _dDLC _dBD-DhEWU _beng |
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041 | _aeng | ||
050 | 0 | 0 |
_aHF5438.4 _b.T36 2009 |
082 | 0 | 4 |
_a658.81 _bTAS 2009 |
100 | 1 |
_aTanner, John F. _995 |
|
245 | 1 | 0 |
_aSales management : _bshaping future sales leaders / _cJohn F. Tanner, Jr., Earl D. Honeycutt, Jr., Robert C. Erffmeyer. |
260 |
_aUpper Saddle River, NJ; _aNew Delhi : _bPearson Prentice Hall; _bPearson Education, _cc2009. |
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300 |
_axxv, 434 p. : _bill. (chiefly col.) ; _c27 cm. |
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504 | _aIncludes bibliographical references and indexes. | ||
505 |
_tTOC _a Part One -- Strategic Planning Chapter 1: Introduction to Sales Management Chapter 2: The Sales Function and Multi-Sales Channels Part Two -- Sales Leadership Chapter 3: Leadership and the Sales Executive Chapter 4: Ethics, the Law, and Sales Leadership Part Three --Analyzing Customers and Markets Chapter 5: Business-to-Business (B2B) Sales and Customer Relationship Management Chapter 6: Leveraging Information Technologies Part Four -- Designing and Developing the Sales Force Chapter 7: Designing and Organizing the Sales Force Chapter 8: Recruiting and Selecting the Right Salespeople Chapter 9: Training and Developing the Sales Force Part Five -- Process Management Chapter 10: Supervising, Managing, and Leading Salespeople Individually and in Teams Chapter 11: Setting Goals and Managing the Sales Force's Performance Chapter 12: Motivating and Rewarding Salespeople Part Six -- Measurement, Analysis, and Knowledge Management Chapter 13: Turning Customer Information into Knowledge Chapter 14: Assessing the Performance of the Sales Force and the People Who Comprise It Chapter 15: Internal and External Cultural Forces That Affect a Firm's Sales Performance Part Seven - Cases---there are 12 cases total. The exact order of cases and exact titles is still being determined---sample title: Case 1 Wellco Distributors: Considering a Diversity Program |
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520 | _aSummary: For courses in sales management. Sales Management, 1/e is the only book on the market that prepares students to become effective sales managers in today's hyper-competitive, global economy--by integrating current technology, research, and strategic thinking activities. | ||
526 | _aBA | ||
590 | _aSagar Shahanawaz | ||
650 | 0 |
_aSales management. _911764 |
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650 | 0 |
_aSelling. _911765 |
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650 | 0 |
_aSales management _vCase studies. _911766 |
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650 | 0 |
_aSelling _vCase studies. _911767 |
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700 | 1 |
_aHoneycutt, Earl D. _993 |
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700 | 1 |
_aErffmeyer, Robert. _994 |
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856 | 4 | 2 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0827/2008039596.html |
856 | 4 | 2 |
_3WorldCat details _uhttps://www.worldcat.org/title/sales-management-shaping-future-sales-leaders/oclc/213835319&referer=brief_results |
942 |
_2ddc _cTEXT _02 |
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999 |
_c6821 _d6821 |
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999 |
_c6821 _d6821 |