000 03122cam a2200409 a 4500
001 6821
003 BD-DhEWU
005 20181212100613.0
008 080908s2009 ii a g b 001 0 eng d
010 _a 2008039596
020 _a9780132324120
020 _a0132324121
035 _a(OCoLC)213835319
040 _aDLC
_cDLC
_dYDXCP
_dDLC
_dBD-DhEWU
_beng
041 _aeng
050 0 0 _aHF5438.4
_b.T36 2009
082 0 4 _a658.81
_bTAS 2009
100 1 _aTanner, John F.
_995
245 1 0 _aSales management :
_bshaping future sales leaders /
_cJohn F. Tanner, Jr., Earl D. Honeycutt, Jr., Robert C. Erffmeyer.
260 _aUpper Saddle River, NJ;
_aNew Delhi :
_bPearson Prentice Hall;
_bPearson Education,
_cc2009.
300 _axxv, 434 p. :
_bill. (chiefly col.) ;
_c27 cm.
504 _aIncludes bibliographical references and indexes.
505 _tTOC
_a Part One -- Strategic Planning Chapter 1: Introduction to Sales Management Chapter 2: The Sales Function and Multi-Sales Channels Part Two -- Sales Leadership Chapter 3: Leadership and the Sales Executive Chapter 4: Ethics, the Law, and Sales Leadership Part Three --Analyzing Customers and Markets Chapter 5: Business-to-Business (B2B) Sales and Customer Relationship Management Chapter 6: Leveraging Information Technologies Part Four -- Designing and Developing the Sales Force Chapter 7: Designing and Organizing the Sales Force Chapter 8: Recruiting and Selecting the Right Salespeople Chapter 9: Training and Developing the Sales Force Part Five -- Process Management Chapter 10: Supervising, Managing, and Leading Salespeople Individually and in Teams Chapter 11: Setting Goals and Managing the Sales Force's Performance Chapter 12: Motivating and Rewarding Salespeople Part Six -- Measurement, Analysis, and Knowledge Management Chapter 13: Turning Customer Information into Knowledge Chapter 14: Assessing the Performance of the Sales Force and the People Who Comprise It Chapter 15: Internal and External Cultural Forces That Affect a Firm's Sales Performance Part Seven - Cases---there are 12 cases total. The exact order of cases and exact titles is still being determined---sample title: Case 1 Wellco Distributors: Considering a Diversity Program
520 _aSummary: For courses in sales management. Sales Management, 1/e is the only book on the market that prepares students to become effective sales managers in today's hyper-competitive, global economy--by integrating current technology, research, and strategic thinking activities.
526 _aBA
590 _aSagar Shahanawaz
650 0 _aSales management.
_911764
650 0 _aSelling.
_911765
650 0 _aSales management
_vCase studies.
_911766
650 0 _aSelling
_vCase studies.
_911767
700 1 _aHoneycutt, Earl D.
_993
700 1 _aErffmeyer, Robert.
_994
856 4 2 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/ecip0827/2008039596.html
856 4 2 _3WorldCat details
_uhttps://www.worldcat.org/title/sales-management-shaping-future-sales-leaders/oclc/213835319&referer=brief_results
942 _2ddc
_cTEXT
_02
999 _c6821
_d6821
999 _c6821
_d6821