| 000 | 02761nam a2200373Ia 4500 | ||
|---|---|---|---|
| 001 | 5895 | ||
| 003 | BD-DhEWU | ||
| 005 | 20140528183643.0 | ||
| 008 | 110604s2000 ohua g b 001 0 eng d | ||
| 020 | _a0538890150 Paper back | ||
| 020 | _a9780538890151 | ||
| 035 | _a(OCoLC)41266185 | ||
| 040 |
_aBD-DhEWU _dBD-DhEWU _beng _cBD-DhEWU |
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| 041 | _aeng | ||
| 082 | 0 | 4 |
_a658.022 _bLOS 2000 _222 |
| 100 | 1 |
_aLongenecker, Justin G. _910402 |
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| 245 | 1 | 0 |
_aSmall business management : _ban entrepreneurial emphasis / _cJustin G. Longenecker, Carlos W. Moore, J. William Petty. |
| 250 | _a11th ed. | ||
| 260 |
_aCincinnati : _bSouth-Western College, _cc2000. |
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| 300 |
_axxxi, 701 p. : _bill. ; _c24 cm. |
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| 500 | _aLow price nilkhet photocopy. | ||
| 504 | _aIncludes Bibliographical References and Index. | ||
| 505 |
_tTOC _aEntrepreneurial opportunities -- Entrepreneurship in the new millenium -- Family business opportunities -- Franchising opportunities -- Startup and buyout opportunities -- Competitive advantage in the marketplace -- Developing the new venture business plan --The role of the business plan -- Developing the marketing plan -- Selecting the management team and form of organization -- Selecting a location and planning the facilities -- Accounting statements and financial requirements -- Finding sources of financing -- Small business marketing -- Customer loyalty and product strategy -- Pricing and credit strategies -- Promotional strategy -- Distribution channels and global markets -- Managing small business operations -- Social and ethical issues -- Professional management in the growing firm -- Managing human resources -- Quality management and the operations process -- Managing computer-based technology -- Financial management in the entrepreneurial firm -- Evaluating financial performance -- Managing the firm's assets -- Risk and insurance -- Exit strategies and beyond. |
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| 520 | _aSummary: [In this book] you'll find practical concepts, realistic insights, and the proven resources you need to successfully manage and lead a small business. Learn how to maintain a competitive advantage without sacrificing a sense of integrity as you follow your entrepreneurial dreams. [This book provides] examples and practical applications facing small business owners and entrepreneurs today. | ||
| 526 | _aBA | ||
| 590 | _aSaifun Momota | ||
| 653 | _aManagement. | ||
| 653 | _aSmall business -- Management. | ||
| 700 | 1 |
_aMoore, Carlos W. _910403 |
|
| 700 | 1 |
_aPetty, J. William. _910404 |
|
| 856 |
_3WorldCat details _uhttp://www.worldcat.org/title/small-business-management-an-entrepreneurial-emphasis/oclc/41266185&referer=brief_results |
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| 942 |
_cTEXT _2ddc |
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| 953 | _a0 | ||
| 999 |
_c5895 _d5895 |
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