| 000 | 02631nam a2200397 a 4500 | ||
|---|---|---|---|
| 001 | 3357 | ||
| 003 | BD-DhEWU | ||
| 005 | 20181219160747.0 | ||
| 008 | 030619s1999 nju g 001 0 eng d | ||
| 020 | _a0139762833 | ||
| 020 | _a0130114022 (international ed.) | ||
| 020 | _a8120320303 | ||
| 035 | _a(OCoLC)38966107 | ||
| 040 |
_aOX/U-1 _beng _cBD-DhEWU _dBD-DhEWU |
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| 041 | _aeng | ||
| 082 | 0 | 4 |
_a338.5024658 _bPEM 1999 |
| 100 | 1 |
_aPetersen, Harold Craig. _95140 |
|
| 245 | 1 | 0 |
_aManagerial economics / _cH. Craig Petersen, W. Cris Lewis. |
| 250 | _a4th ed. | ||
| 260 |
_aUpper Saddle River, NJ : _bPrentice Hall, _cc1999. |
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| 300 |
_axvi, 672 p. : _bill ; _c24 cm. |
||
| 500 | _a"Pearson international edition" - p. [4] of cover. | ||
| 500 | _aIncludes index. | ||
| 505 |
_tTOC _a Pt. I. Getting Started. Ch. 1. Introduction to Managerial Economics. Ch. 2. Basic Training. Integrating Case Study I: Olsen's Preowned CD Players -- Pt. II. Demand. Ch. 3. Demand Theory and Analysis. Ch. 4. Regression Techniques and Demand Estimation. Ch. 5. Business and Economic Forecasting. Integrating Case Study II: Southern Turkey -- Pt. III. Production and Costs. Ch. 6. Production Theory and Analysis. Ch. 7. Cost Theory and Analysis. Ch. 8. Linear Programming. Integrating Case Study III: Bond Construction Company -- Pt. IV. Market Structure. Ch. 9. Perfect Competition and Monopoly. Ch. 10. Monopolistic Competition, Oligopoly, and Barriers to Entry. Ch. 11. Game Theory and Strategic Behavior. |
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| 520 | _aSummary: "Managerial Economics, Fourth Edition, has been thoroughly updated and revised to reflect the complex business environment within which today's managers make decisions. Professors Petersen and Lewis provide students with a complete introduction to the basic principles of microeconomics while demonstrating how application of economic theory can improve management decision making. This approach involves first introducing the basic concepts of managerial economics and then using the principles to analyze decisions faced by managers. Numerous case studies and solved problems are included throughout the book to highlight the application of important principles."--BOOK JACKET. | ||
| 526 |
_aEconomics _bBA |
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| 590 | _aTahur Ahmed | ||
| 650 | 0 |
_aManagerial economics. _95196 |
|
| 700 | 1 |
_aLewis, W. Cris. _95210 |
|
| 856 |
_3WorldCat details _uhttp://www.worldcat.org/title/managerial-economics/oclc/38966107&referer=brief_results |
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| 942 |
_2ddc _cTEXT _05 |
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| 999 |
_c3357 _d3357 |
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