000 01703pam a2200349 a 4500
001 2264
003 BD-DhEWU
005 20140925020002.0
008 940923s2000 ii a g b 001 0 eng d
010 _a 94037013
020 _a0201427702
035 _a(OCoLC)31331449
040 _aDLC
_cDLC
_dDLC
_dBD-DhEWU
_beng
041 _aeng
050 0 0 _aHD62.4
_b.H64 1995
082 0 0 _a338.880306
_222
_bHOM 2000
100 1 _aHoecklin, Lisa Adent.
_95274
245 1 0 _aManaging cultural differences :
_bstrategies for competitive advantage /
_cLisa Hoecklin.
260 _aIndia ;
_bUniversity Press,
_cc2000.
300 _ax, 138 p. :
_bill. ;
_c25cm.
440 4 _aThe EIU series
_95275
500 _aOnline version: Hoecklin, Lisa Adent. Managing cultural differences. Wokingham, England ; Reading, Mass. : Addison-Wesley, c1995 (OCoLC)604101178
504 _aIncludes bibliographical references and index.
505 _tTOC
_aThe Impact of cultural diversity on international business -- Culture: What it is, what it is not and how it directs organizational behaviour -- The strategic value of cultural differences -- Advertising across cultures -- Managing human resources across cultures -- Managing alliances across cultures.
526 _aDS
590 _aTahur Ahmed
650 0 _aInternational business enterprises
_xManagement
_xSocial aspects.
_95276
650 0 _aCompetition, International
_xSocial aspects
_xCase studies.
_95277
650 0 _aIntercultural communication
_xCase studies.
_95278
856 _3WorldCat details
_uhttp://www.worldcat.org/title/managing-cultural-differences-strategies-for-competitive-advantage/oclc/31331449&referer=brief_results
942 _2ddc
_cTEXT
_02
999 _c2264
_d2264