Dr. S. R. Lasker Library Online Catalogue

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Essentials of services marketing / K. Douglas Hoffman, John E. G. Bateson.

by Hoffman, K. Douglas | Bateson, John E. G.

Series: The Dryden Press series in marketingEdition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Fort Worth : India : Harcourt College Publishers, Thomson Learning, c2002Online access: WorldCat details Availability: Items available for loan: Dr. S. R. Lasker Library, EWU (13)Call number: 658.8 HOE 2002, ... Items available for reference: Dr. S. R. Lasker Library, EWU: Not For Loan (2)Call number: 658.8 HOE 2002, ...

Managing services marketing : text and readings / John E.G. Bateson, K. Douglas Hoffman.

by Bateson, John E. G | Hoffman, K. Douglas.

Series: The Dryden Press series in marketingEdition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: Fort Worth : Dryden Press, c1999Online access: WorldCat details Availability: Items available for loan: Dr. S. R. Lasker Library, EWU (4)Call number: 658.8 BAM 1999, ... Items available for reference: Dr. S. R. Lasker Library, EWU: Not For Loan (1)Call number: 658.8 BAM 1999.

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