Dr. S. R. Lasker Library Online Catalogue

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Instructor s manual to accompany advertising : mass communication in marketing

by Littlefield, James E.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: ENG Publication details: Boston : Houghton Mioffin, 1970Availability: Items available for reference: Dr. S. R. Lasker Library, EWU: Not For Loan (1)Call number: 659.1076 LII 1970.

Advertising; mass communication in marketing [by] James E. Littlefield [and] C. A. Kirkpatrick.

by Littlefield, James E | Kirkpatrick, Charles Atkinson [joint author.].

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Boston, Houghton Mifflin [1970]Online access: WorldCat details Availability: Items available for reference: Dr. S. R. Lasker Library, EWU: Not For Loan (1)Call number: 659.1 LIA 1970.

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