TY  - BOOK
AU  - Kotler, Philip.
TI  - Principles of marketing: a South Asian perspective 
SN  - 9788131731017
U1  - 658.8 22
PY  - 2010///
CY  - New Delhi
PB  - Pearson/Prentice Hall
KW  - Sears List
KW  - Management
KW  - Marketing
KW  - Business
KW  - Sales management
KW  - Marketing channels
N1  - Includes bibliographical references and index; BA
UR  - https://www.worldcat.org/title/principles-of-marketing-a-south-asian-perspective/oclc/818861940&referer=brief_results
ER  -