TY  - BOOK
AU  - Kotler,Philip
AU  - Armstrong,Gary
TI  - Principles of marketing
SN  - 8120310772
U1  - 658.8 22
PY  - 1996///
CY  - New Delhi
PB  - Prentice-Hall of India
KW  - Marketing
N1  - Includes bibliographical references and index; BA
UR  - https://www.worldcat.org/title/principles-of-marketing/oclc/811819679&referer=brief_results
UR  - http://lib.ewubd.edu/ebook/484
ER  -