TY  - BOOK
AU  - David,Fred R.
AU  - David,Forest R.
TI  - Strategic management: concepts and cases : a competitive advantage approach 
SN  - 1292148497
U1  - 658.4012 23
PY  - 2017///
CY  - Boston
PB  - Pearson
KW  - Strategic planning
KW  - Case studies
N1  - Includes indexes; 	1. Strategic Management Essentialsâ THE COHESION CASE: Nestle S.A, 20162. Outside-USA Strategic Planning3. Ethics, Social Responsibility, and Sustainability4. Types of Strategies 5. Vision and Mission Analysis 6. The Internal Audit 7. The External Audit 8. Strategy Generation and Selection 9. Strategy Implementation 10. Strategy Execution 11. Strategy Monitoring Appendix Guidelines for Case Analysis; TOC; BA
N2  - 	
A Practical, skills-oriented approach to strategic management In today's economy, gaining and sustaining a competitive advantage is harder than ever. This book captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. This is an updated and revised version with current research and concepts; and includes 30 new cases and end-of-chapter material, including added exercises and review questions. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts
UR  - http://lib.ewubd.edu/ebook/8369
UR  - https://www.worldcat.org/title/strategic-management-concepts-and-cases-a-competitive-advantage-approach/oclc/968207034&referer=brief_results
ER  -