TY  - BOOK
AU  - Penrose,John M.
AU  - Rasberry,Robert W.
AU  - Myers,Robert J.
TI  - Advanced business communication
T2  - The Kent series in business communication
SN  - 0534917658
AV  - HF5718 .P43 1989
U1  - 658.45 22
PY  - 1989///
CY  - Boston
PB  - PWS-KENT Pub. Co.
KW  - Business communication
N1  - Online version:
Penrose, John M.
Advanced business communication.
Boston : PWS-KENT Pub. Co., c1989
(OCoLC)690806830; Includes bibliographical references  and index; TOC; Contents: 	Advanced business communication. Information and persuasion. Advanced visual support. The process of advanced writing. Writing direct messages. Indirect messages. Writing situational messages. The planning and writing of persuasive proposals. Report writing: from formal documents to short summaries. The business presentation. Meeting management. Media interviews. Analysing a case and writing a case report. Discussion and presenting a case study. Resumes and employement letters. The job interview. Appendices; BA
N2  - Summary:
This text focuses on higher level, managerial orientated topics and offers a balanced coverage of written and oral communication. Modern topics such as telecommunications, information management,  Read more

UR  - http://www.worldcat.org/title/advanced-business-communication/oclc/18624331&referer=brief_results
ER  -