TY - BOOK AU - Stanton,William J. AU - Etzel,Michael J. AU - Walker,Bruce J. TI - Fundamentals of marketing SN - 0070610150 (alk. paper) AV - HF5415 .S745 1994 U1 - 658.8 PY - 1994/// CY - New York PB - McGraw-Hill KW - Marketing N1 - Includes bibliographical references and indexes; BA UR - http://www.worldcat.org/title/fundamentals-of-marketing/oclc/28507992&referer=brief_results ER -