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International business / Michael R Czinkota; Ilkka A Ronkainen; Michael H Moffett

By: CZINKOTA, Michael RContributor(s): Moffett, Michael H | Ronkainen, Ilkka AMaterial type: TextTextLanguage: English Publication details: Fort Worth : The Dryden Press, 1999 Edition: 5th edDescription: xxix, 856 : ill ; 27 cmISBN: 0030223784; 9780030223747Subject(s): International business | International trade | International finance | Investments, Foreign | BusinessDDC classification: 658.049 Online resources: WorldCat details
Contents:
The Impact of International Business -- The International Business Imperative -- Culture and International Business -- National Trade and Investment Policies -- Politics and Laws -- Theoretical Foundations -- The Theory of International Trade and Investment -- The International Economic Activity of the Nation: The Balance of Payments -- The International Business Environment -- International Financial Markets -- Economic Integration -- Market Transitions and Development -- International Business Preparation and Market Entry -- International Business Research -- International Business Entry and Development -- Strategic Planning in International Business -- International Business Strategy and Operations -- International Marketing -- International Services -- International Logistics and Supply-Chain Management -- Multinational Financial Management -- International Accounting and Taxation -- International Human Resource Management -- Organization, Implementation, and Control of International Operations -- The Future -- Cases. TOC
Summary: This textbook is unique in its approach to international business. It offers you the perspective of the multinational corporation as well as that of the small start-up firm. It also provides a strong theory base.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Text Text Dr. S. R. Lasker Library, EWU
658.049 CZI (Browse shelf(Opens below)) 0 Checked out 22/12/2013 1713-9148
Text Text Dr. S. R. Lasker Library, EWU
Reserve Section 		Non-fiction 658.049 CZI 1999 (Browse shelf(Opens below)) C-1 Not For Loan 8050
Text Text Dr. S. R. Lasker Library, EWU
Reserve Section 		Non-fiction 658.049 CZI 1999 (Browse shelf(Opens below)) C-2 Not For Loan 9146
Text Text Dr. S. R. Lasker Library, EWU
Circulation Section 		Non-fiction 658.049 CZI 1999 (Browse shelf(Opens below)) C-3 Available 9147
Text Text Dr. S. R. Lasker Library, EWU
Circulation Section 		Non-fiction 658.049 CZI 1999 (Browse shelf(Opens below)) C-5 Available 9149
Total holds: 0
Browsing Dr. S. R. Lasker Library, EWU shelves, Shelving location: Circulation Section Close shelf browser (Hides shelf browser)
658.049 CUM Multinational management : 658.049 CUM Multinational management : 658.049 CUM 2005 Multinational management : 658.049 CZI 1999 International business / 658.049 CZI 1999 International business / 658.049 CZI 2003 International business / 658.049 CZI 2003 International business /

Includes index.

The Impact of International Business --
The International Business Imperative --
Culture and International Business --
National Trade and Investment Policies --
Politics and Laws --
Theoretical Foundations --
The Theory of International Trade and Investment --
The International Economic Activity of the Nation: The Balance of Payments --
The International Business Environment --
International Financial Markets --
Economic Integration --
Market Transitions and Development --
International Business Preparation and Market Entry --
International Business Research --
International Business Entry and Development --
Strategic Planning in International Business --
International Business Strategy and Operations --
International Marketing --
International Services --
International Logistics and Supply-Chain Management --
Multinational Financial Management --
International Accounting and Taxation --
International Human Resource Management --
Organization, Implementation, and Control of International Operations --
The Future --
Cases. TOC

This textbook is unique in its approach to international business. It offers you the perspective of the multinational corporation as well as that of the small start-up firm. It also provides a strong theory base.

BA

Shamima Yeasmin

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