The Manager in the international economy /
Vernon, Raymond.
The Manager in the international economy / Raymond Vernon, Louis T. Wells, Jr. - 6th ed. - New Jersey : Prentice Hall, c1991. - x, 470 p. : ill. ; 235 cm
Includes index.
Contents: I. THE FIRM FROM WITHIN. 1. Strategies of the Firm in International Business. 2. Structures of the Firm in International Business. 3. Multinational Enterprise as a System of National Units. 4. International Money Markets. II. THE FIRM AND THE NATION. 5. Moving Goods and Services Across National Borders. 6. Multinational Enterprises and Host Governments. 7. Multinational Enterprises and Home Governments. III. THE INTERNATIONAL ENVIRONMENT. 8. The National Economy in an International Setting. 9. Foreign-Exchange Problems and Policies. 10. Intergovernmental Agreements of Trade, Credit, and Investment. 11. Restraints on International Competition. IV. CASES. Balance-of-Payments Exercises. Biral International. Bougainville Copper Ltd. Dow Indonesia. EDI. Firestone, Inc. The Foreign Exchange Market: Problem Set. International Relations at Xerox. Lotus Development Corporation: Entering New Markets. Shell Brasil S.A.: Performance Evaluation in the Oil Products Division. State Timber Corp. of Sri Lanka. Trade in Services and American Express.
Summary:
A case study introduction to international payments, international trade, and international investment-from a manager's perspective.
0135566630 9780135566633 0135531322
International business enterprises -- Management. Management.
658.049 / VEM 1991
The Manager in the international economy / Raymond Vernon, Louis T. Wells, Jr. - 6th ed. - New Jersey : Prentice Hall, c1991. - x, 470 p. : ill. ; 235 cm
Includes index.
Contents: I. THE FIRM FROM WITHIN. 1. Strategies of the Firm in International Business. 2. Structures of the Firm in International Business. 3. Multinational Enterprise as a System of National Units. 4. International Money Markets. II. THE FIRM AND THE NATION. 5. Moving Goods and Services Across National Borders. 6. Multinational Enterprises and Host Governments. 7. Multinational Enterprises and Home Governments. III. THE INTERNATIONAL ENVIRONMENT. 8. The National Economy in an International Setting. 9. Foreign-Exchange Problems and Policies. 10. Intergovernmental Agreements of Trade, Credit, and Investment. 11. Restraints on International Competition. IV. CASES. Balance-of-Payments Exercises. Biral International. Bougainville Copper Ltd. Dow Indonesia. EDI. Firestone, Inc. The Foreign Exchange Market: Problem Set. International Relations at Xerox. Lotus Development Corporation: Entering New Markets. Shell Brasil S.A.: Performance Evaluation in the Oil Products Division. State Timber Corp. of Sri Lanka. Trade in Services and American Express.
Summary:
A case study introduction to international payments, international trade, and international investment-from a manager's perspective.
0135566630 9780135566633 0135531322
International business enterprises -- Management. Management.
658.049 / VEM 1991