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Marketing campaigns /

Canwell, Diane.

Marketing campaigns / Diane Canwell. - 1st ed. - London ; Boston : International Thomson Pub. Europe, c1998. - vii, 162 p. ; 25 cm. + - The marketing toolkits series .

Includes bibliographical references (p. 149-150) and index.

ISBN: 1861522452 9781861522450

LCCN: 98209338

Subjects--Topical Terms:
Marketing--Management.
Marketing--Great Britain.

LC Class. No.: HF5415.13 / .C26 1998

Dewey Class. No.: 658.8 / CAM 1998

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