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Successful direct marketing methods :

Stone, Bob 1918-2007.

Successful direct marketing methods : the Bob Stone direct marketing book / Bob Stone. - 3rd ed. - Chicago, IL : Crain Books, c1984. - xxiii, 496 p. : ill. ; 24 cm.

Includes index.

ISBN: 0872510867 9780872510869

LCCN: 83071078

Subjects--Topical Terms:
Direct marketing.

Subjects--Index Terms: Marketing Methods Marketing Business

LC Class. No.: HF5415.122 / .S76 1984

Dewey Class. No.: 658.8 / STS 1984

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