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International business :

Ball, Donald A.

International business : introduction and essentials / Donald A. Ball, Wendell H. McCulloch, Jr. - 4th ed. - Homewood, IL : BPI/Irwin, c1990. - xxv, 774 p. : ill. (some col.) ; 27 cm.

Online version:
Ball, Donald A.
International business.
Homewood, IL : BPI/Irwin, c1990
(OCoLC)647035053

Includes bibliographical references and index.

Summary:
Written for the first course in international business taken either at the undergraduate level or in an MBA pro- gram. Begin by describing the nature of international business and the three environments in which an international businessperson works.



0256080100 9780256080100

89039746


International business enterprises--Management.
International business enterprises.
International economic relations.

HD62.4 / .B34 1990

658.049 / BAI 1990